Gerry Foster is a Brand Strategist and is regarded by many to be one of the top small business branding experts in North America. He is the founder of the Big Brand Formula, which shows you how to create a big brand, and a strong message that sells, even if your budget is small. A dynamic speaker and trainer, since starting his Branding Training & Development company full-time in 1985, Gerry has helped over 100,000 small businesses from over 600 different Gerry’s mission is “for all small business owners to offer exceptional brands that make an exceptional difference so you can live an exceptional life.” He is a former brand strategist with (P&G) Procter & Gamble Co. who, for those who don’t know it, “wrote the book on branding.” He speaks on many stages and is a member of the prestigious CEO Space Faculty which includes Adam Markel, Tony Robbins, Mark Victor Hanson, Bob Proctor, and others. In 2008 Gerry was honored as the Father of Business by the City of Los Angeles for his tireless and faithful work with small businesses. Gerry is also a graduate of the University of Southern California, renowned Marshall School of Business, where he received his BS and MBA degrees cum laude in marketing (with deep study in branding).